Partnership with Customers
Contributing to Industry
We believe that competition and cooperation between various corporations provides motivation for improvements and is the key to the industry’s growth, as well as development of society. Alps Electric partners with assembly manufacturers - our customers - and suppliers to create first-class electronic components that contribute to an increased value in customer end-products and end user satisfaction. We also participate in various industry-wide organizations and academic forums to address issues of mutual concern. We aim for mutual growth together with the entire industry.
CSR in the Supply Chain
CSR Guidebook Tutorial
(left), and Check Sheets (right)
There is a current need in the electronics industry to progress with CSR not only as individual corporations, but throughout the entire supply chain of suppliers and partners. However, as approaches to CSR differed between companies, many found it difficult communicating and formulating a common understanding. This is what drove JEITA (*1) to publish the Supply Chain CSR Deployment Guidebook which includes a common check sheet that can be used by companies in the electronics industry. Alps Electric was also a member of the working group that compiled the guideline, which has contributed to building a mutual understanding between companies in issues commonly involved in CSR such as fair trade, the environment, product quality, human rights and employee safety.
（*1）JEITA (Japan Electronics and Information Technology Industries Association)： An industry organization seeking overall growth in the electronics and information technology industry.
Innovation and Passing Down Technology
As a Vice Chairman of JEITA, Alps Electric sits on the Policy and Strategy Board, the Electronic Components Board, the Environment Committee, and the Technical Standardization Committee where we participate in finding solutions for industry-wide issues and establishing standards. We also participate in the Green IT Promotion Council where we collaborate in measures for preventing further global warming through using IT electronics technology. In addition, we are involved in technological innovation and the passing down of technical knowledge by participating in many external organizations and committees, including the Communications and Information Network Association of Japan (CIAJ), and Japan Auto Parts Industries Association (JAPIA).
Alps Receives ASI Awards at QES Annual Conference
Two Alps Electric research papers received the American Supplier Institute (ASI) Award at the 18th Annual Conference of the Quality Engineering Society (QES), Japan, in June 2010. ASI is a non-profit organization which identifies and supports corporate and organizational needs for quality improvement technologies. The ASI Award recognizes papers and case examples published in the QES journal Quality Engineering that contribute to the spread of quality engineering in the United States. The two winning papers focused on the theme of quality assurance for electronic components using functionality assessments. The first paper looked at certification assessments for new products, while the second explored introduction of quality engineering into production systems. The papers were selected from 35 papers published in the journal during the year.
